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Ecommerce



Building a Loyal Customer Base	by James H. Byrd
Give your customers incentives to buy and to keep buying.


The Realities of Operating an Online Product Business	by James H. Byrd
Learn what is involved in operating an Internet storefront after you have it set up


Understanding On-Line Payment	by James H. Byrd
Learn how on-line transactions are processed before you set up a site.


Debunking Internet Business Myths	by James H. Byrd
Don't fall prey to common Internet business myths.


Accepting Credit Cards on the Cheap	by James H. Byrd
Learn about the benefits and limitations of PayPal


Basic Internet Payment Processing	by James H. Byrd
Understanding how payment works over the Internet


Introduction to E-commerce	by James H. Byrd
Using the Internet to Transact Business


Overcoming Buyer Reluctance	by James H. Byrd
Help your customers feel comfortable buying from you.


Payment Processing Alternatives	by James H. Byrd
Look at your needs when considering payment alternatives.


Protect Your Merchant Account	by James H. Byrd
Don't let hackers troll for valid credit card numbers on your dime


Tailor Your Site to Your Customers	by James H. Byrd
Use personalization to give your customers a superior shopping experience


Web Site Security	by James H. Byrd
Understanding encryption and digital certificates.


Web Storefronts	by James H. Byrd
Your choice of a Web storefront depends on your needs and budget.


Don't Send Credit Card Numbers Via Email...EVER!	by Susan C. Daffron
Whether you are business owner or consumer, it is never okay to send credit card information via email


Why We Killed Our Affiliate Program and How the Affiliate Tax (aka Amazon Tax) Could Affect You Too	by Susan C. Daffron
Why with the "affiliate tax" (aka the "Amazon tax," "affiliate nexus tax," or "Internet Sales Tax") that states are trying to levy, having your own affiliate program can turn into a nightmare


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